This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from wornvintage.se (the “Site”).

PERSONAL INFORMATION WE COLLECT

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information.”We collect Device Information using the following technologies:- “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.- “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.- “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site. Additionally when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. We refer to this information as “Order Information.”When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.

HOW DO WE USE YOUR PERSONAL INFORMATION?

We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to: Communicate with you;Screen our orders for potential risk or fraud; and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

SHARING YOUR PERSONAL INFORMATION

We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Shopify to power our online store--you can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how our customers use the Site--you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

BEHAVIOURAL ADVERTISING

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.DO NOT TRACKPlease note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

YOUR RIGHTS

If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.

DATA RETENTION

When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

CHANGES

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

CONTACT US

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at info@wornvintage.se

Last updated: 12 May 2024

Worn Vintage Cookie Policy

Why and who?

Worn Vintage Lovisa AB ("Worn Vintage", "we", "us", "our") is using cookies and other tracking technologies ("Cookies") in order to improve your user experience.

This Cookie Policy ("the Policy") describes Worn Vintage's usage of Cookies by explaining what Cookies are, why we use them and how you can control the usage of Cookies when you use our service - Webshop Worn Vintage – and/or our Webpage www.wornvintage.se (http://www.wornvintage.se) (commonly referred to as "Webpage"). The Policy does not inform about the usage of Cookies that are essential in order to provide the Webpage and its services to you (so-called strictly necessary cookies).

What are Cookies?

A Cookie is a text file that is sent from the Webpage and stored on your computer, cell phone or any other device that you use to visit the Webpage.

Cookies allow us to e.g. recognise the device you use next time you visit the Webpage, provide certain essential functions and to monitor user behavior on the Webpage.

How long is the Cookie stored?

There are two types of Cookies; Session cookies and Permanent cookies.

Session cookies are deleted when you close the browser (e.g. Internet explorer, Safari or Google Chrome).

Permanent cookies remains on your device after you have closed the browser. The Cookie will be stored for as long as it is indicated in the Cookie or until you remove it.

Worn Vintage’s usage of Cookies

We use the following types of Cookies:

Preference: These Cookies remembers your choices on the Webpage (e.g. username, language etc.) and tells us how you have interacted with the Webpage so that we can personalise the service.

Performance: These Cookies analyse how you use the Webpage and monitors the Webpage’s performance. This helps us to identify and manage eventual problems. A performance cookie can e.g. keep track of the traffick on different pages and give us information on how long it takes for a page to load.

Operation and optimisation: These Cookies help us ensure that the Webpage is working as it should. It also gives us information which allow us to test new ideas and improve the Webpage.

Security: These Cookies help us increase the security by preventing, detecting and managing harmful activities on the Webpage.

Marketing By collecting information on how you interact with the Webpage, these Cookies helps us to be more relevant in our communication with you and improve your experience.

These Cookies are often placed by a third party with the intent to handle performance for ads, show ads and / or build user profiles in order to display ads elsewhere.

Other tracking technologies These techniques will help us understand how you use the Webpage. This can e.g. be a small, transparent picture that is embedded in a Webpage or in an e-mail and it collects data such as your IP-addres, information about your device, your location etc.

First party Cookies

First party cookies are set by the Webpage on your device and can therefore only be read by you or us.

We use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For example:

• We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://policies.google.com/privacy?hl=en (https://policies.google.com/privacy?hl=en).You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout (https://tools.google.com/dlpage/gaoptout).
• We share information about your use of the Site, your purchases, and your interaction with our ads on other websites with our advertising partners. We collect and share some of this information directly with our advertising partners, and in some cases through the use of cookies or other similar technologies (which you may consent to, depending on your location).

For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work (http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work).

You can opt out of targeted advertising by:

• FACEBOOK - https://www.facebook.com/settings/?tab=ads (https://www.facebook.com/settings/?tab=ads)
• GOOGLE - https://www.google.com/settings/ads/anonymous (https://www.google.com/settings/ads/anonymous)
• BING - https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads (https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads)]

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/ (http://optout.aboutads.info/).

Third party cookies

The Cookie is set by another party than us when you visit the Webpage.

Worn Vintage only uses reliable third parties. Third-party cookies can e.g. help us understand the needs of our users and give us information on how effective our marketing is. Third-party cookies may in some cases be used on websites other than the Website. Information collected by these third parties cannot identify your name, contact information or other personal information unless you choose to provide it. Since we can't provide detailed information we refer to their respective policies.

Managing Cookies

When you visit the Webpage for the first time we ask for your consent to use non-necessary cookies. You can withdraw your consent at any time. If you no longer wish to store the Cookies you have accepted, you can go to your web-browser settings and accept, deny or remove cookies (usually under "Help", "Settings" or "Edit"). Note that you will likely not be able to use all services on the Webpage if you choose to deny Cookies.

Changes to this Policy

We reserve the right to make changes in this Policy. If a change affects our obligations or your rights, we will inform you about the changes in advance in order to give you the possibility to accept the updated policy.

CONTACT

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at info@wornvintage.se.

If you are not satisfied with our response to your complaint, you have the right to lodge your complaint with the relevant data protection authority. You can contact your local data protection authority, or our supervisory authority here: https://ico.org.uk/make-a-complaint/ (https://ico.org.uk/make-a-complaint/)